The short answer
- Moving from Semrush SEO to Moz Pro saves $430 in the first year, after setup and upkeep time (Stackcut's model: modeled, not measured).
- 3 public accounts of making this switch: 2 evaluated, 1 went back. Read them
- 2 comparison pages checked, each labeled with who wrote it. What they claim
What Semrush and Moz Pro cost
List prices from each vendor's pricing page, as stored in the Stackcut catalog. Each price links its source.
| Plan | Billed monthly | Billed yearly (per month) | What you get |
|---|---|---|---|
| Semrush SEO | $139/mo | $117.33/mo | 5 websites, 500 tracked keywords; position tracking, site audit |
| Semrush Starter (SEO + AI Search) | $199/mo | $165.17/mo | 5 websites, 500 keywords; plus 50 AI prompts tracked daily |
| Semrush Pro+ | $299/mo | $248.17/mo | 15 websites, 1,500 keywords; historical data, multi-location |
| Semrush Advanced | $549/mo | $455.67/mo | 40 websites, 5,000 keywords; API access |
| Moz Pro Standard | $99/mo | $79/mo | 1 user, 3 tracked sites, 300 tracked keywords, 400K pages crawled/mo |
| Moz Pro Medium | $179/mo | $143/mo | 2 users, 10 tracked sites, 1,500 tracked keywords, 2M pages crawled/mo |
| Moz Pro Large | $299/mo | $239/mo | 3 users, 25 tracked sites, 3,000 tracked keywords, 5M pages crawled/mo |
| Moz Pro Starter | $49/mo | not shown | Entry-level plan for individuals managing a single website |
- Semrush free plan: 1 demo project, 10 reports per day across tools semrush.com
- Moz Pro free plan: MozBar and free SEO tools moz.com
What comparison pages say
Each claim as the page makes it, and who it favors. Vendor pages are labeled; weigh them accordingly.
2 pages compared, 0 of them written by one of the two vendors. Claims are the pages' own, paraphrased; prices in them may be older than the catalog prices above.
| About | The page says | Favors | Source |
|---|---|---|---|
| Price | Moz Pro starts at $49/month for one user versus Semrush Pro at $139.94/month. | Moz Pro | G2 independent |
| Features | Semrush scores 7.9/10 versus Moz Pro's 7.0/10 in G2's SEO Tools category rating. | Semrush | G2 independent |
| Other | Moz Pro reviewers describe it as easy to use and beginner friendly. | Moz Pro | G2 independent |
| Price | Semrush Pro is $139.95/month versus Moz Starter at $49/month. | Moz Pro | 99signals affiliate page |
| Features | Semrush's keyword database covers 20+ billion keywords; Moz's size isn't stated but is implied smaller. | Semrush | 99signals affiliate page |
| Performance | The author calls Moz's data 'not as accurate or updated as Semrush.' | Semrush | 99signals affiliate page |
People who moved from Semrush to Moz Pro
3 public accounts of leaving Semrush: 2 evaluated, 1 went back. Summaries are ours; each links the original, and each was checked against its page before it appeared here.
A longtime Semrush user tried Moz's paid plan and came away underwhelmed, sticking with Semrush as his primary tool while still valuing Moz's free tools. 99signals
A Capterra reviewer who normally relies on Semrush and Ahrefs tried Moz Pro and went back to his previous tools. Capterra
A Capterra reviewer who ran Semrush and Moz Pro simultaneously found Moz's dashboard intimidating and judged Semrush the overall better, easier product. Capterra
How to leave Semrush
Export first, then cancel. Every step links the vendor's own help page, checked on the date shown.
How to leave Semrush
Export first
- Position Tracking (rankings, pages, competitors, devices, featured snippets): Position Tracking → each tab → Export (XLSX, CSV, Google Sheets, PDF). Historical date-range export not verified; SE Ranking can import Semrush ranking history. semrush.com
- Keyword lists (Keyword Strategy Builder, formerly Keyword Manager): Keyword Strategy Builder → list → Export (XLSX, CSV). semrush.com
- Site Audit (crawled pages, issues, compare crawls): Site Audit → Export (PDF, data exports (format not stated)). semrush.com
- Projects as a whole: No bulk project export found: export each tool separately.
What you lose
- Semrush's own keyword and backlink index and its history
- Ads, social, PR and content suites
- Scheduled PDF reports
Cancel
- Export everything you want to keep first (see export).
- Logged in, open semrush.com/cancel (also reachable from Subscription Info → Contact us).
- Choose "All Semrush subscriptions" to cancel everything; add-ons need a separate Contact Form request, apps are cancelled under My Apps → Settings.
- Confirm through the emailed link within 24 hours.
- Check Subscription Info shows "Recurring: Inactive".
- Takes effect
- At the end of the committed term; the account then drops to a free account.
- Refunds
- 7-day money-back guarantee only for initial subscriptions with a term of 12 months or more (and initial add-ons); ask for it in the cancellation form's comment field. No refunds for month-to-month plans.
- Notice
- None beyond cancelling before the renewal date.
- After you cancel
- Website Monitoring folders are kept for a 30-day grace period, then deleted.
FAQ
Is Moz Pro cheaper than Semrush?
Modeled, not measured: moving from Semrush SEO to Moz Pro saves $430 in the first year, after setup and upkeep time at $50/hour. It depends on your plan, seats and usage. the math
What do I lose when I leave Semrush?
Per Semrush's own pages, leaving or downgrading loses: Semrush's own keyword and backlink index and its history; Ads, social, PR and content suites; Scheduled PDF reports. semrush.com
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