Head to head · beehiiv

beehiiv vs Ghost in 2026: what each costs, what moves, and who switched

Moving from beehiiv to Ghost: what Ghost's importer carries over and 3 public accounts of the switch, plus how to leave beehiiv. Every item links its source.

Modeled, not measured. Savings use public prices and planning assumptions: the bill you stop paying, minus the new tool, your upkeep time and your setup time at $50/hour, over the first 12 months. Results marked Tested by Stackcut are Stackcut's own test, not a customer. Every price links the page it came from.

The short answer

  • Moving from beehiiv Lite to Ghost costs $872 more in the first year, after setup and upkeep time (Stackcut's model: modeled, not measured).
  • Ghost's official migration guide moves 2 kinds of data in full and 1 partly; 3 things stay behind. What moves
  • 3 public accounts of making this switch: 3 switched. Read them
  • Switching help: Ghost's migrations team moves content, newsletters, members and payments for free. Self-service importers (including a native beehiiv migrator) are the default; managed migrations run on a private staging site with integrity checks and 301 redirects, typically completing in 7-21 days. ghost.org

What beehiiv and Ghost cost

List prices from each vendor's pricing page, as stored in the Stackcut catalog. Each price links its source.

PlanBilled monthlyBilled yearly (per month)What you get
beehiiv Lite$49/mo$49/mo1,000-subscriber tier: $49/mo billed yearly; plan up to 100,000 subscribers; 2 team seats; paid subscriptions with a 0% take rate
beehiiv Pro$95/mo$95/mo1,000-subscriber tier: $95/mo billed yearly; plan up to 250,000 subscribers; 10 team seats; removes beehiiv branding; ad monetization
Ghost(Pro)$18/mo$15/moStarter tier: 1,000 members, 1 staff user; $180/yr
Ghost Publisher (1,000 members)$35/mo$29/mo1,000 members; $348/yr
Ghost Publisher (2,500 members)$55/mo$46/mo2,500 members; $552/yr
Ghost Publisher (5,000 members)$75/mo$63/mo5,000 members; $756/yr
  • beehiiv free plan: Free: up to 2,500 subscribers, 1 team seat, unlimited email sends beehiiv.com
  • Ghost free plan: Self-hosted is free ghost.org

Moving from beehiiv to Ghost

What Ghost's importer carries over, what it leaves behind, and any help it offers switchers.

To Ghost

Official guide ghost.org · Tools: Ghost beehiiv migrator (Ghost Admin Settings > Advanced > Import/Export), beehiiv API key, beehiiv Full subscriber export (CSV), ghost-stripe-migration-toolkit (Magic Pages)

Moves: Posts/content (full); Subscribers/members (full); Paid subscriptions and payment details (partial). ghost.org

Doesn't move: Email automations and newsletter templates (rebuild in Ghost); Boosts and recommendation-network standing; Paid subscription billing continuity without a Stripe migration (new Stripe account required). ghost.org

Watch out for:

  • beehiiv connects Stripe with controller type 'application', so the same Stripe account cannot be connected to Ghost — a new account is required ghost.org
  • Paid subscribers must be re-created with mapped price IDs or they will need to re-subscribe ghost.org
  • beehiiv export download links expire after 24 hours ghost.org

Switching help: Ghost's migrations team moves content, newsletters, members and payments for free. Self-service importers (including a native beehiiv migrator) are the default; managed migrations run on a private staging site with integrity checks and 301 redirects, typically completing in 7-21 days. ghost.org

From each destination's own migration docs and switching pages, plus community write-ups where no official guide exists, each checked against its page. Confirm terms on the linked page before you rely on an offer.

People who moved from beehiiv to Ghost

3 public accounts of leaving beehiiv: 3 switched. Summaries are ours; each links the original, and each was checked against its page before it appeared here.

Switched to Ghost · Full-time publisher running a paid-subscription and sponsorship newsletter business; used beehiiv 2023-2025, Ghost since.

First-person account of leaving beehiiv for Ghost after two years: moved to get a blog-first publishing workflow and better design control, accepts weaker analytics and missing automations (works around with Outpost and Zapier). Revenue Rulebreaker

Switched to Ghost · Publisher of planetcritical.com; testimonial says she moved from Wordpress to Substack to Beehiiv, back to Substack, then to Ghost. · vendor case study

Testimonial on Ghost's migration page from a publisher whose path included beehiiv; praises the free concierge service and says she is never moving again. Ghost

Switched to Ghost · Unnamed creator quoted on Ghost's comparison page; caption reads 'Switched from Beehiiv to Ghost'. · vendor case study

Short unnamed testimonial embedded on Ghost's beehiiv comparison page, three months after switching from beehiiv to Ghost; vendor-published marketing quote. Ghost

FAQ

Is Ghost cheaper than beehiiv?

Modeled, not measured: moving from beehiiv Lite to Ghost costs $872 more in the first year, after setup and upkeep time at $50/hour. It depends on your plan, seats and usage. the math

Can I move my beehiiv data to Ghost?

Ghost's official guide moves: Posts/content; Subscribers/members; Paid subscriptions and payment details. It doesn't move: Email automations and newsletter templates (rebuild in Ghost); Boosts and recommendation-network standing; Paid subscription billing continuity without a Stripe migration (new Stripe account required). ghost.org

Does Ghost help people switch from beehiiv?

Ghost's migrations team moves content, newsletters, members and payments for free. Self-service importers (including a native beehiiv migrator) are the default; managed migrations run on a private staging site with integrity checks and 301 redirects, typically completing in 7-21 days. ghost.org

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find_alternatives({"vendor": "beehiiv"})