{
 "id": "kit",
 "name": "Kit (formerly ConvertKit)",
 "category": "marketing_sales",
 "website": "https://kit.com",
 "domains": [
  "kit.com",
  "convertkit.com"
 ],
 "summary": "Stop paying by switching to the Free plan in Settings, Account & Billing (pausing is also offered); paid features last until the billing period ends, and Kit refunds payments from the last 30 days on request. Deleting the account erases all data: export subscribers and ask for any refund first.",
 "routes": [
  {
   "channel": "direct_web",
   "label": "Switch to the Free plan",
   "applies_to": "Paid Kit plans (Creator, Creator Pro), monthly or annual",
   "who": "The account holder, signed in",
   "method": "self_serve",
   "start_url": null,
   "steps": [
    {
     "do": "Click Settings in the lower left corner of your account, then go to Account & Billing",
     "expect": null
    },
    {
     "do": "Switch to the Free plan from the billing settings. To keep a paid plan but pay less, choose a lower subscriber tier or click Downgrade (Creator Pro to Creator) instead",
     "expect": null
    }
   ],
   "confirm_by": null,
   "effective": "On a paid plan you keep paid features until the end of the current billing period; on a trial, paid features end as soon as you switch",
   "notice": null,
   "refund": "Kit has a 30-day refund policy: if you cancel, you can ask for anything paid in the last 30 days to be refunded in full",
   "fees": null,
   "source_ids": [
    "s1",
    "s2",
    "s3",
    "s8",
    "s9",
    "s10",
    "s15",
    "s21",
    "s22"
   ]
  },
  {
   "channel": "direct_web",
   "label": "Delete the account",
   "applies_to": "Any Kit account, free or paid",
   "who": "Only the account owner (the person whose email address created the account), signed in with the password; team members can't delete the account, whatever their permissions",
   "method": "self_serve",
   "start_url": null,
   "steps": [
    {
     "do": "Export your subscriber list and any other data you want to keep, and contact support with any refund request first",
     "expect": null
    },
    {
     "do": "Click Settings in the lower left corner, then go to Account & Billing",
     "expect": "Account Deletion"
    },
    {
     "do": "Scroll down to the Account Deletion section and click Delete my Kit account",
     "expect": "a window asking you to type DELETE ACCOUNT"
    },
    {
     "do": "Type DELETE ACCOUNT, click Continue, enter your password and click Delete my account",
     "expect": null
    }
   ],
   "confirm_by": null,
   "effective": "Kit deletes the account and all its data within 24 to 48 hours of the request; if fewer than 48 hours have passed, Kit may be able to cancel the deletion",
   "notice": null,
   "refund": "Ask support for any refund before deleting the account; the refund policy covers payments from the last 30 days",
   "fees": null,
   "source_ids": [
    "s20",
    "s21",
    "s22",
    "s23",
    "s24",
    "s25",
    "s26",
    "s28",
    "s9",
    "s33",
    "s34",
    "s35",
    "s36"
   ]
  }
 ],
 "pay_less": [
  {
   "type": "free_plan",
   "what": "The Free plan covers up to 10,000 email subscribers with forms, landing pages and broadcasts; everything you built stays, but visual automations and sequences stop running until you upgrade",
   "evidence": "documented",
   "source_ids": [
    "s4",
    "s5",
    "s6",
    "s7"
   ]
  },
  {
   "type": "pause",
   "what": "Pause the account at any time; your data is saved and you can return later at the current plan price",
   "evidence": "documented",
   "source_ids": [
    "s10"
   ]
  },
  {
   "type": "downgrade",
   "what": "After cleaning your list, move to a lower subscriber tier in Account & Billing; it applies on your next billing date if your subscriber count is still under the lower tier's limit. Creator Pro can be downgraded to Creator with the Downgrade button",
   "evidence": "documented",
   "source_ids": [
    "s13",
    "s14",
    "s15"
   ]
  },
  {
   "type": "annual_billing",
   "what": "Annual plans cost 12 months for the price of 10",
   "evidence": "documented",
   "source_ids": [
    "s16"
   ]
  },
  {
   "type": "student_or_nonprofit",
   "what": "Kit offers nonprofit discounts; an existing nonprofit discount carries over to new prices",
   "evidence": "documented",
   "source_ids": [
    "s17"
   ]
  }
 ],
 "export": [
  {
   "data": "Subscribers: first name, email address, created date and time, status, tags, location, attribution data and custom fields",
   "how": "Open Subscribers, set Status to Confirmed subscriber, select all, then click the three dots and Export; a download link is emailed to the account's email address",
   "format": "CSV",
   "limits": "Export links expire after five days",
   "source_ids": [
    "s29",
    "s30",
    "s31",
    "s32"
   ]
  }
 ],
 "after_cancel": {
  "access_until": "The last day of the billing period (a trial's paid features end as soon as you switch)",
  "data_kept": "On the Free plan or a pause, your data is saved and anything you built stays. Deleting the account permanently deletes all its data (a deletion requested less than 48 hours ago may be reversible)",
  "you_lose": [
   "Visual automations and sequences stop running on the Free plan",
   "Sending, once the list passes 10,000 subscribers on the Free plan",
   "All account data when the account is deleted"
  ]
 },
 "agent_notes": {
  "sign_in_needed": true,
  "phone_or_chat_only": false,
  "retention_step": null,
  "tips": [
   "Ask support for any refund (payments from the last 30 days) before deleting the account",
   "Deleting the Kit account doesn't delete the Kit-managed Stripe Express account or the SparkLoop account used for Recommendations",
   "Export subscribers before deleting: the CSV link is emailed and expires after five days",
   "Kit bills for the period ahead, based on active subscribers",
   "Switching from annual to monthly billing goes through the in-app messenger and happens at the end of the annual cycle"
  ]
 },
 "sources": [
  {
   "id": "s1",
   "url": "https://help.kit.com/en/articles/16627071-the-kit-free-plan",
   "title": "The Kit Free Plan",
   "publisher": "vendor",
   "quote": "You can switch to the Free plan anytime from your billing settings.",
   "supports": "where to switch to the Free plan"
  },
  {
   "id": "s2",
   "url": "https://help.kit.com/en/articles/16627071-the-kit-free-plan",
   "title": "The Kit Free Plan",
   "publisher": "vendor",
   "quote": "If you're on a paid plan, you keep your paid features until the end of your current billing period.",
   "supports": "when a switch to Free takes effect"
  },
  {
   "id": "s3",
   "url": "https://help.kit.com/en/articles/16627071-the-kit-free-plan",
   "title": "The Kit Free Plan",
   "publisher": "vendor",
   "quote": "If you're on a trial, access to paid features ends as soon as you switch.",
   "supports": "trials end at once"
  },
  {
   "id": "s4",
   "url": "https://help.kit.com/en/articles/16627071-the-kit-free-plan",
   "title": "The Kit Free Plan",
   "publisher": "vendor",
   "quote": "Anything you built on a paid plan stays in your account.",
   "supports": "what you keep on the Free plan"
  },
  {
   "id": "s5",
   "url": "https://help.kit.com/en/articles/16627071-the-kit-free-plan",
   "title": "The Kit Free Plan",
   "publisher": "vendor",
   "quote": "Visual automations and sequences stop running while you're on the Free plan, and you'll get them back when you upgrade again.",
   "supports": "what stops on the Free plan"
  },
  {
   "id": "s6",
   "url": "https://help.kit.com/en/articles/16627071-the-kit-free-plan",
   "title": "The Kit Free Plan",
   "publisher": "vendor",
   "quote": "Up to 10,000 email subscribers",
   "supports": "the Free plan's subscriber limit"
  },
  {
   "id": "s7",
   "url": "https://help.kit.com/en/articles/16627071-the-kit-free-plan",
   "title": "The Kit Free Plan",
   "publisher": "vendor",
   "quote": "You'll need to upgrade to a paid plan to keep sending.",
   "supports": "sending stops above the Free limit (section 'When you pass 10,000 subscribers')"
  },
  {
   "id": "s8",
   "url": "https://help.kit.com/en/articles/2502679-billing-at-kit",
   "title": "Billing at Kit",
   "publisher": "vendor",
   "quote": "When you cancel your account, it will remain active until the last day of your billing period.",
   "supports": "when a cancellation takes effect"
  },
  {
   "id": "s9",
   "url": "https://help.kit.com/en/articles/2502679-billing-at-kit",
   "title": "Billing at Kit",
   "publisher": "vendor",
   "quote": "We have a 30-day refund policy, so if you cancel, you can request any funds paid in the last 30 days to be refunded in full.",
   "supports": "the refund policy"
  },
  {
   "id": "s10",
   "url": "https://help.kit.com/en/articles/2502679-billing-at-kit",
   "title": "Billing at Kit",
   "publisher": "vendor",
   "quote": "You can pause or downgrade to the free plan at any time. Your data will be saved, and you can return later at the new plan price.",
   "supports": "pausing or moving to Free keeps your data"
  },
  {
   "id": "s11",
   "url": "https://help.kit.com/en/articles/2502679-billing-at-kit",
   "title": "Billing at Kit",
   "publisher": "vendor",
   "quote": "Your bill is based on your active subscribers, not on emails sent or features used.",
   "supports": "how Kit bills"
  },
  {
   "id": "s12",
   "url": "https://help.kit.com/en/articles/2502679-billing-at-kit",
   "title": "Billing at Kit",
   "publisher": "vendor",
   "quote": "We charge for the billing period ahead.",
   "supports": "billing in advance"
  },
  {
   "id": "s13",
   "url": "https://help.kit.com/en/articles/2502679-billing-at-kit",
   "title": "Billing at Kit",
   "publisher": "vendor",
   "quote": "If you've cleaned your list or removed subscribers, you may be able to move to a lower subscriber tier and reduce your monthly cost.",
   "supports": "moving to a lower tier"
  },
  {
   "id": "s14",
   "url": "https://help.kit.com/en/articles/2502679-billing-at-kit",
   "title": "Billing at Kit",
   "publisher": "vendor",
   "quote": "Your downgrade will apply on your next billing date as long as your subscriber count is still below the lower tier's limit on that date.",
   "supports": "when a tier downgrade applies"
  },
  {
   "id": "s15",
   "url": "https://help.kit.com/en/articles/2502679-billing-at-kit",
   "title": "Billing at Kit",
   "publisher": "vendor",
   "quote": "Go to your account settings' Account & Billing tab and click the Downgrade button.",
   "supports": "downgrading Creator Pro"
  },
  {
   "id": "s16",
   "url": "https://help.kit.com/en/articles/2502679-billing-at-kit",
   "title": "Billing at Kit",
   "publisher": "vendor",
   "quote": "Our annual plans offer 12 months for the price of 10.",
   "supports": "the annual discount"
  },
  {
   "id": "s17",
   "url": "https://help.kit.com/en/articles/2502679-billing-at-kit",
   "title": "Billing at Kit",
   "publisher": "vendor",
   "quote": "If you're already on a nonprofit discount, it will be applied to your new price.",
   "supports": "nonprofit discounts"
  },
  {
   "id": "s18",
   "url": "https://help.kit.com/en/articles/2502679-billing-at-kit",
   "title": "Billing at Kit",
   "publisher": "vendor",
   "quote": "Contact us using the in-app messenger and request to switch from an annual plan to a monthly plan.",
   "supports": "leaving annual billing"
  },
  {
   "id": "s19",
   "url": "https://help.kit.com/en/articles/2502679-billing-at-kit",
   "title": "Billing at Kit",
   "publisher": "vendor",
   "quote": "When you change subscriber tiers or plans, we may pro-rate your next bill accordingly.",
   "supports": "plan changes may be prorated"
  },
  {
   "id": "s20",
   "url": "https://help.kit.com/en/articles/11621148-how-to-delete-your-kit-account",
   "title": "How to delete your Kit account",
   "publisher": "vendor",
   "quote": "First, export any account data, like your subscriber list and Subscribers page graph data, you want to keep.",
   "supports": "export before deleting"
  },
  {
   "id": "s21",
   "url": "https://help.kit.com/en/articles/11621148-how-to-delete-your-kit-account",
   "title": "How to delete your Kit account",
   "publisher": "vendor",
   "quote": "Next, click Settings in the lower left corner of your account.",
   "supports": "where Settings is"
  },
  {
   "id": "s22",
   "url": "https://help.kit.com/en/articles/11621148-how-to-delete-your-kit-account",
   "title": "How to delete your Kit account",
   "publisher": "vendor",
   "quote": "Then, go to Account & Billing from the options.",
   "supports": "the Account & Billing step"
  },
  {
   "id": "s23",
   "url": "https://help.kit.com/en/articles/11621148-how-to-delete-your-kit-account",
   "title": "How to delete your Kit account",
   "publisher": "vendor",
   "quote": "Scroll down to the Account Deletion section and click Delete my Kit account.",
   "supports": "the delete step"
  },
  {
   "id": "s24",
   "url": "https://help.kit.com/en/articles/11621148-how-to-delete-your-kit-account",
   "title": "How to delete your Kit account",
   "publisher": "vendor",
   "quote": "Enter your password. Finally, click Delete my account.",
   "supports": "the final confirm step"
  },
  {
   "id": "s25",
   "url": "https://help.kit.com/en/articles/11621148-how-to-delete-your-kit-account",
   "title": "How to delete your Kit account",
   "publisher": "vendor",
   "quote": "All data in the account will be permanently deleted.",
   "supports": "what deletion removes"
  },
  {
   "id": "s26",
   "url": "https://help.kit.com/en/articles/11621148-how-to-delete-your-kit-account",
   "title": "How to delete your Kit account",
   "publisher": "vendor",
   "quote": "If fewer than 48 hours have passed since your account deletion request, we may be able to cancel the deletion so you can retrieve your account's data.",
   "supports": "a recent deletion may be reversible"
  },
  {
   "id": "s27",
   "url": "https://help.kit.com/en/articles/11621148-how-to-delete-your-kit-account",
   "title": "How to delete your Kit account",
   "publisher": "vendor",
   "quote": "These accounts include the Kit-managed Stripe Express account for digital product payments and SparkLoop for Recommendations.",
   "supports": "linked accounts that are not deleted"
  },
  {
   "id": "s28",
   "url": "https://help.kit.com/en/articles/11621148-how-to-delete-your-kit-account",
   "title": "How to delete your Kit account",
   "publisher": "vendor",
   "quote": "Please contact support with your refund request before deleting your account.",
   "supports": "ask for a refund before deleting"
  },
  {
   "id": "s29",
   "url": "https://help.kit.com/en/articles/2502489-how-to-export-subscribers-in-kit",
   "title": "How to export subscribers in Kit",
   "publisher": "vendor",
   "quote": "Click the three dots (⋮), then Export.",
   "supports": "the export step"
  },
  {
   "id": "s30",
   "url": "https://help.kit.com/en/articles/2502489-how-to-export-subscribers-in-kit",
   "title": "How to export subscribers in Kit",
   "publisher": "vendor",
   "quote": "A download link for the export file will be emailed to your Kit account's email address.",
   "supports": "how the export is delivered"
  },
  {
   "id": "s31",
   "url": "https://help.kit.com/en/articles/2502489-how-to-export-subscribers-in-kit",
   "title": "How to export subscribers in Kit",
   "publisher": "vendor",
   "quote": "Export links expire after five days.",
   "supports": "the export link limit"
  },
  {
   "id": "s32",
   "url": "https://help.kit.com/en/articles/2502489-how-to-export-subscribers-in-kit",
   "title": "How to export subscribers in Kit",
   "publisher": "vendor",
   "quote": "You'll see this data contained in columns within your exported CSV file.",
   "supports": "the export format"
  },
  {
   "id": "s33",
   "url": "https://help.kit.com/en/articles/11621148-how-to-delete-your-kit-account",
   "title": "How to delete your Kit account",
   "publisher": "vendor",
   "quote": "Type \"DELETE ACCOUNT\" (without the quotes) in the window that pops up to confirm, followed by Continue.",
   "supports": "the typed confirmation"
  },
  {
   "id": "s34",
   "url": "https://help.kit.com/en/articles/11621148-how-to-delete-your-kit-account",
   "title": "How to delete your Kit account",
   "publisher": "vendor",
   "quote": "Only the owner of the Kit account—i.e., the person whose email address was used to create the account—can delete it.",
   "supports": "only the account owner can delete the account"
  },
  {
   "id": "s35",
   "url": "https://help.kit.com/en/articles/11621148-how-to-delete-your-kit-account",
   "title": "How to delete your Kit account",
   "publisher": "vendor",
   "quote": "Team members, regardless of their access permissions, cannot delete a Kit account.",
   "supports": "team members can't delete the account"
  },
  {
   "id": "s36",
   "url": "https://help.kit.com/en/articles/11621148-how-to-delete-your-kit-account",
   "title": "How to delete your Kit account",
   "publisher": "vendor",
   "quote": "Once we receive your request, we'll delete your account within 24 to 48 hours.",
   "supports": "when the deletion happens"
  }
 ],
 "verification": {
  "level": "partial",
  "checked_on": "2026-09-29",
  "by": "stackcut-research",
  "unverified": [
   "The exact button for moving a paid plan to the Free plan, and the steps to pause, are not documented",
   "Whether deleting the account also ends billing is not stated; the help asks for refund requests before deletion",
   "Kit's Terms of Service page couldn't be read, so auto-renewal and notice terms aren't confirmed",
   "Whether Kit's mobile apps sell subscriptions through Apple or Google was not checked",
   "Which team roles can change billing is not documented (only the account owner can delete the account)"
  ],
  "review": {
   "by": "stackcut-review",
   "on": "2026-09-29",
   "result": "partial",
   "notes": [
    "Delete route: only the account owner can delete; team members can't, whatever their permissions (added sources)",
    "Delete route: Kit deletes the account within 24 to 48 hours of the request",
    "s7 quote re-copied: it had joined a heading to the sentence",
    "Re-checked every help-center quote; the Terms page still couldn't be read, so auto-renewal and notice stay unverified"
   ]
  }
 },
 "stackcut": {
  "vendor_id": "kit",
  "name": "Kit (ConvertKit)",
  "recipes": [
   {
    "id": "replace-kit",
    "title": "Creator newsletter",
    "best_year_one_net": 456
   }
  ]
 },
 "page": "https://stackcut.io/cancel/kit",
 "json": "https://stackcut.io/exits/kit.json",
 "evidence": {
  "packet_revision": "d6f5e86b44d0e640de42a42d8bed45097a7ae849b8da3a67b9c8c0e7ae614616",
  "docs_checked_on": "2026-09-29",
  "last_observed_success_on": null,
  "verification": "partial",
  "freshness": {
   "as_of": "2026-10-09",
   "status": "current",
   "checked_on": "2026-09-29",
   "age_days": 10,
   "stale_after_days": 30,
   "next_check_on": "2026-10-29"
  },
  "routes": [
   {
    "route_id": "kit--direct-web--r1",
    "channel": "direct_web",
    "checked_on": "2026-09-29",
    "freshness": {
     "as_of": "2026-10-09",
     "status": "current",
     "checked_on": "2026-09-29",
     "age_days": 10,
     "stale_after_days": 30,
     "next_check_on": "2026-10-29"
    }
   },
   {
    "route_id": "kit--direct-web--r2",
    "channel": "direct_web",
    "checked_on": "2026-09-29",
    "freshness": {
     "as_of": "2026-10-09",
     "status": "current",
     "checked_on": "2026-09-29",
     "age_days": 10,
     "stale_after_days": 30,
     "next_check_on": "2026-10-29"
    }
   }
  ]
 },
 "license": "CC-BY-4.0",
 "credit": "Stackcut Exits (https://stackcut.io/cancel), CC BY 4.0"
}